GMV Max spend judged on profit.

GMV Max ads management for US brands on TikTok Shop, with spend behind content that already sells and honest reporting on the real return.

Track record so far
7,500+creators on retainer
10,000+verified creators

Plus 12,000+ creator videos posted and tracked across 15+ brands.

The problem

Ad results can include sales that would have happened anyway, and a healthy-looking ROAS can still lose money.

Spend placed behind content that already converts, with profit-based targets and honest reporting on what the ads added.

01

Spend before proof

Budget switched on before content shows it can sell.

02

Flattering ROAS

Organic and affiliate sales counted as ad results.

03

No margin view

Returns that still lose money after costs.

How we run it

Step by step, in writing.

01

Prove content first

Spend follows videos that already convert.

02

Profit-based targets

ROI targets set from your real margin.

03

Creative rotation

Fresh creative before fatigue sets in.

04

Holdout tests

Measure what ads add on top of organic sales.

What you get

Deliverables

  • ROI targets from your margin
  • Campaign and creative plan
  • Holdout test design
  • Weekly spend and margin report
What we report, weekly

The numbers that matter

Incremental returnWhat ads added
Net margin after adsProfit, not GMV
Cost per orderAll fees included
Creative lifespanBefore fatigue
FAQ

Common questions.

Can I hire SocioTik for GMV Max only?

Yes. GMV Max management is available as a standalone service.

Did GMV Max reporting change in 2026?

Yes. TikTok announced in May 2026 that GMV Max performance factors in commissions, coupons and platform fees.

Who pays for ad spend?

You do, from your own ad account.

6 new brands a quarter ยท 4 spots open

Find out what TikTok Shop would really make you.

Book your free profit check
Got a question?

Ask us anything about TikTok Shop.

A founder replies within one business day. No sales sequence, just an answer.

4 new-brand spots open Free profit check
WhatsApp us